ABOUT THE MISSION
SubZero is described as a DIY artistically-bent techno-mashup where street meets geek. Yahoo! and their supercool photographing purple pedal bikes will be there. Take one for a spin and find your photos on Flickr when you get home.
The Ford Fiesta has come to play on the American roads. In the ultimate foreign exchange program, our 100 agents will spend 6 months behind the wheel of their own Fiesta, lifestreaming their experiences, and completing monthly missions to show you what the Fiesta is all about.
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SubZero is described as a DIY artistically-bent techno-mashup where street meets geek. Yahoo! and their supercool photographing purple pedal bikes will be there. Take one for a spin and find your photos on Flickr when you get home.